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{{#seo:
{{#seo:
|title=Filmytell
|title=Yap Cosderm Laboratories Pvt. Ltd.
|title_mode=append
|title_mode=append
|keywords=Filmytell, Filmytell Private Limited, Nitin Udmale, Filmytell E-Theatre, Filmytell India, digital entertainment platform, film distribution platform India, pay-per-view movies, movie rental platform, digital cinema, Indian OTT, regional cinema, independent films, film distribution, E-Theatre
|keywords=Yap Cosderm Laboratories, YCL, Yap Cosderm, Yap Cosderm Laboratories Pvt Ltd, cosmetics manufacturer India, dermaceutical manufacturer, private label cosmetics, contract manufacturing, cosmetic formulation, skincare manufacturer, haircare manufacturer, Ayurvedic products, YAP Bioceuticals, YCL Cosderm, Silkera, Yapidra, YAPI
|description='''Filmytell''' is an Indian digital entertainment and film distribution platform operated by Filmytell Private Limited and founded by Nitin Udmale, offering pay-per-view movie and web-series rentals through an E-Theatre model focused on independent, regional and small- and mid-budget cinema.
|description='''Yap Cosderm Laboratories Pvt. Ltd.''' is an Indian cosmetics, dermaceutical, personal-care and Ayurvedic product manufacturing company based in Delhi, providing research and development, private-label manufacturing, contract manufacturing, formulation and product-development solutions.
}}
}}


{{Infow
{{Infow
| title=Filmytell
| title=Yap Cosderm Laboratories Pvt. Ltd.
| image=
| image=WhatsApp_Image_2026-09-03_at_12.27.35_PM.jpeg
| founded=Not specified in the source documents
| founded=17 February 2022
| founder=Nitin Udmale
| founder=Ashish Kumar Dubey & Abhishek Dubey
| company_name=Filmytell Private Limited
| headquarters=Delhi, India
| category=Digital Entertainment & Film Distribution
| industry=Cosmetics, Dermaceuticals, Personal Care, OTC and Ayurvedic Products
| headquarters=Not specified in the source documents
| services=Research and Development, Private-label Manufacturing, Contract Manufacturing, Product Formulation and Product Development
| industry=Entertainment, Digital Cinema & OTT
| products=Skin Care, Hair Care, Personal Care, Dermaceuticals, Cosmetics, OTC and Ayurvedic Products
| business_model=Pay-Per-View Movie and Web Series Rental
| manufacturing_location=Bawana Industrial Area, Delhi
| platform_type=E-Theatre / Digital Theatre
| facility_size=Approximately 5,000 sq. ft.
| known_for=Pay-per-view film rentals, direct digital distribution and regional cinema accessibility
| production_lines=5
| primary_focus=Independent, small and mid-budget films and regional cinema
| brands=YAP Bioceuticals, YCL Cosderm, Silkera, Yapidra and YAPI
| target_audience=Audiences across urban, Tier-2, Tier-3 and rural India
| business_model=B2B Manufacturing and Brand Solutions
| content_supported=Feature Films, Web Series, Short Films and Vertical Dramas
| website=https://ycls.in/
| accessibility=Android, iOS, Web, Android TV, Google TV, Samsung TV, LG TV, Apple TV and Amazon Fire TV
| tagline=“Building Brands. Advancing Science. Improving Lives.”
| key_concept=India's Pocket Theatre / E-Theatre
| positioning=Affordable, accessible and creator-friendly digital film distribution
}}
}}


'''Filmytell''' is an Indian digital entertainment and film distribution platform operated by '''Filmytell Private Limited''' and founded by entrepreneur '''Nitin Udmale'''. The platform is built around a '''Pay-Per-View (PPV)''' rental model that allows audiences to rent individual movies and web series instead of subscribing to a conventional monthly entertainment service.
'''Yap Cosderm Laboratories Pvt. Ltd.''' (YCL) is an Indian cosmetics, dermaceutical, personal-care and Ayurvedic product manufacturing company based in Delhi, India. Established on 17 February 2022, the company provides private-label manufacturing, contract manufacturing, research and development, product formulation and product-development services.


Filmytell describes its platform concept as an '''“E-Theatre”''' and promotes the idea of '''“India's Pocket Theatre”'''. Its model is intended to provide filmmakers with a direct digital route to audiences while giving viewers access to individual films through mobile devices, web browsers and connected television platforms.
YCL specializes in the development and manufacture of skin-care, hair-care, personal-care, dermaceutical, cosmetic, over-the-counter (OTC) and Ayurvedic products. Its manufacturing and research and development operations are located in the Bawana Industrial Area of Delhi.


The platform particularly focuses on '''independent cinema, small- and mid-budget films and regional-language content'''. Its stated objective is to create additional distribution opportunities for films that may face challenges obtaining theatrical screens or conventional OTT acquisition.
The company works primarily with pharmaceutical, biotechnology, consumer and emerging brands seeking outsourced product development and manufacturing solutions. Its activities combine formulation development, research, manufacturing infrastructure, quality-related processes and product-support services.


==Background and Development==
==History==


Filmytell was developed in response to distribution and audience-access challenges faced by filmmakers after completing film production.
Yap Cosderm Laboratories was established in 2022 by '''Ashish Kumar Dubey and Abhishek Dubey''' as part of a broader business ecosystem focused on cosmetics, skincare, dermaceuticals, personal care and related product categories.


According to the source material, producing a film represents only one part of the filmmaking process. Independent and mid-budget productions can also face substantial challenges relating to theatrical distribution, marketing, publicity, promotions, digital campaigns and audience discovery.
The company's development followed the expansion of associated ventures and brands operating across science-oriented skincare, personal care and beauty products.


Traditional theatrical releases can require considerable expenditure on promotion and distribution. At the same time, subscription-based OTT platforms may not provide immediate acquisition opportunities for every completed production.
===2016 — YAP Bioceuticals===


Filmytell was developed as an alternative digital distribution model intended to connect filmmakers directly with audiences through an online rental environment.
'''YAP Bioceuticals''' was established with a focus on combining scientific thinking, dermatological insights and ingredient-based product development with everyday skincare requirements.


The platform's approach is based on the idea that films should have opportunities to reach audiences based on viewer interest and content discovery rather than depending entirely on the scale of a production's marketing budget.
The venture was built around formulation science and the needs observed within the dermatology and skincare ecosystem.


==Founder==
Over time, YAP Bioceuticals developed a portfolio of specialized formulations and contributed to the broader product-development capabilities associated with the YCL ecosystem.


Filmytell was founded by '''Nitin Udmale''', an entrepreneur whose professional background includes agriculture, government service, corporate business management and grassroots engagement.
===2017 — Silkera===


Udmale is an agriculture graduate who was selected as a Class-One Officer through the '''Maharashtra Public Service Commission (MPSC)'''. He subsequently resigned from government service to pursue entrepreneurship.
'''Silkera''' was introduced as a premium skincare proposition combining formulation-focused product development, personal care and modern beauty concepts.


He later worked with '''BP Energy''' for nearly four years, where he gained experience associated with business management, market expansion, customer behaviour, operations and business strategy.
The brand focused on skincare, hair care and related beauty applications.


His entrepreneurial perspective has also been influenced by interaction with communities in villages and smaller towns. According to the source material, his exposure to farmers, workers, entrepreneurs, young people and families contributed to his understanding of consumer behaviour and entertainment preferences beyond India's major metropolitan markets.
===2017 — Yapidra===


This background influenced the development of Filmytell's focus on regional cinema, smaller cities and rural audiences.
'''Yapidra''' was developed as a specialized skincare and dermaceutical-oriented vertical within the broader YCL ecosystem.


==The Idea Behind Filmytell==
The initiative contributed to the organization's expanding portfolio of targeted personal-care and cosmetic solutions.


The concept behind Filmytell emerged from a perceived gap between India's expanding film production ecosystem and the availability of affordable distribution channels.
===2022 — YAPI===


Films are produced in numerous Indian languages, including Marathi, Bhojpuri, Bengali, Assamese, Odia, Hindi, Kannada, Malayalam, Tamil, Telugu and Punjabi.
'''YAPI''' was introduced as a contemporary division within the organization's broader healthcare, skincare and personal-care vision.


While some productions secure theatrical releases or acquisition by major OTT services, smaller and independent films can face difficulties obtaining suitable distribution opportunities.
The division strengthened the group's multi-brand and multi-divisional structure.


Filmytell seeks to address this gap through digital distribution, allowing filmmakers to make their content available to audiences without relying entirely on traditional theatre chains or subscription-based OTT platforms.
===2022 — Yap Cosderm Laboratories===


The platform's model combines digital distribution, pay-per-view rentals and audience discovery.
The establishment of '''Yap Cosderm Laboratories Pvt. Ltd.''' marked an important stage in the development of the organization's manufacturing and product-development capabilities.


==E-Theatre Concept==
With GMP- and ISO-supported infrastructure, the company expanded its capabilities in formulation development, manufacturing, quality processes and product creation.


A central element of Filmytell is its '''E-Theatre''' model.
The establishment of YCL also provided a corporate manufacturing platform through which associated brands and external clients could access product-development and manufacturing services.


Unlike subscription-first entertainment platforms, the model allows viewers to select individual content and pay for access to the particular movie or web series they wish to watch.
==Founders==


The E-Theatre concept is positioned as a digital equivalent of a movie theatre experience, with the primary difference being that the audience can access the content through connected digital devices.
Yap Cosderm Laboratories was founded by '''Ashish Kumar Dubey''' and '''Abhishek Dubey'''.


The model includes:
The founders established the company with the objective of providing integrated manufacturing and product-development solutions to businesses operating in cosmetics, dermaceuticals, personal care, OTC and Ayurvedic product segments.


* Pay-per-view movie rentals
Their business approach combines manufacturing capabilities with formulation development, research and development, brand support and outsourced production services.
* Web-series rentals
* Direct digital release options
* Regional-language content discovery
* In-app offline viewing
* Mobile and web access
* Smart-TV accessibility
* Weekly settlement for content owners
* Movie gifting functionality
* Producer-controlled rental pricing


According to the source material, producers retain ownership of their content while using Filmytell as a digital distribution platform.
==Introduction and Business Focus==


==“India's Pocket Theatre”==
Yap Cosderm Laboratories provides manufacturing and private-label solutions to established and emerging brands.


Filmytell uses the concept of '''“India's Pocket Theatre”''' to describe its approach to digital cinema accessibility.
The company works with businesses seeking to develop products according to specific formulation, quality, packaging and market requirements.


The concept reflects the ability to access films through smartphones and other connected devices rather than depending exclusively on physical theatres.
Its business activities include:


Through its digital model, Filmytell aims to make cinema accessible to audiences in metropolitan areas as well as Tier-2, Tier-3 and rural markets.
* Research and development
* Cosmetic formulation development
* Private-label manufacturing
* Contract manufacturing
* Product development
* Ingredient research
* Quality and stability-related testing
* Manufacturing support
* Packaging and product-development assistance
* Ayurvedic product development
* OTC product development


The concept combines portability, digital access, individual rentals and a broad selection of films.
YCL positions its operations around science-driven product development, formulation expertise, manufacturing infrastructure and quality-focused production.


==Filmmaker-Focused Distribution==
==Services==


Filmytell is positioned as a distribution platform for independent, small-budget and mid-budget filmmakers.
Yap Cosderm Laboratories provides a range of product-development and manufacturing services.


The platform seeks to provide an alternative to conventional theatrical release models by allowing filmmakers to distribute their content digitally.
Its principal services include:


Its approach can reduce dependence on extensive theatrical promotional campaigns and provide filmmakers with another avenue for monetising completed content.
* Research and development
* Private-label manufacturing
* Contract manufacturing
* Cosmetic formulation development
* Product development
* Ingredient research
* Quality and stability testing
* Manufacturing support
* Packaging support
* Brand-development support


The model also provides flexibility around rental pricing while allowing producers to retain ownership of their content.
===Research and Development===


Filmytell's distribution model is therefore centred on creating a direct relationship between filmmakers and audiences through digital technology.
YCL's research and development activities include formulation development, ingredient research, cosmetic chemistry, analytical techniques, dosage forms, packaging considerations and quality standards.


==Support for Regional Cinema==
The company's R&D activities are intended to support the development and optimization of formulations while addressing product, ingredient and manufacturing-related requirements.


Regional cinema forms a significant part of Filmytell's stated focus.
Its research activities also support the development of new cosmetic, dermaceutical, personal-care, OTC and Ayurvedic product concepts.


The platform aims to provide digital distribution opportunities for films made in languages including:
===Private-label Manufacturing===


* Marathi
YCL provides private-label manufacturing services for businesses that wish to market products under their own brand names.
* Bengali
* Bhojpuri
* Assamese
* Odia
* Hindi
* Kannada
* Malayalam
* Tamil
* Telugu
* Punjabi


The platform's regional focus is also connected to audiences who have migrated from different parts of India to industrial and urban centres.
The company develops and manufactures products according to client requirements and provides manufacturing support for businesses seeking to outsource production.


By combining language-based discovery with affordable rentals, Filmytell seeks to connect regional stories with audiences across India and potentially international audiences.
Private-label solutions can include formulation development, manufacturing, packaging assistance and related product-development support.


==Audience Accessibility==
===Contract Manufacturing===


Filmytell's model is designed to provide access to audiences who may not always have convenient access to traditional movie theatres.
Yap Cosderm Laboratories provides contract manufacturing services for cosmetic, dermaceutical, personal-care and related product categories.


The source material highlights audiences living in smaller towns and villages where theatres may be distant, unavailable or comparatively expensive.
The model enables established and emerging brands to access manufacturing infrastructure and production capabilities without establishing their own manufacturing facilities.


The platform enables users to access digital entertainment through smartphones, tablets, web browsers and smart-TV platforms.
==Manufacturing and Infrastructure==


Its pay-per-view approach allows viewers to pay for selected content rather than committing to a recurring subscription.
YCL's manufacturing facility is located in the '''Bawana Industrial Area of Delhi'''.


This model is intended to provide greater flexibility for viewers who watch individual films rather than large volumes of subscription-based content.
According to company-provided information, the manufacturing unit covers approximately '''5,000 square feet''' and contains '''five production lines'''.


==Focus on Tier-2 and Tier-3 India==
The facility incorporates research and development and stability-testing capabilities. The company also maintains associations with government-approved laboratories for microbiological testing.


A distinctive element of Filmytell's stated vision is its focus beyond India's largest metropolitan markets.
The Delhi Department of Drugs Control lists Yap Cosderm Laboratories Pvt. Ltd. among cosmetic manufacturing establishments in the Bawana Industrial Area.


The platform aims to connect filmmakers with audiences in '''Tier-2, Tier-3 and rural markets''' where increasing smartphone and internet adoption has created opportunities for digital entertainment.
== Product Categories ==


The platform's development has been influenced by Nitin Udmale's exposure to rural communities and emerging consumer markets.
Yap Cosderm Laboratories works across multiple cosmetics, dermaceutical, personal-care and related product categories.


According to the source material, rural audiences can have distinctive entertainment preferences and purchasing behaviour that may not be fully represented by general population or internet-penetration statistics.
{| class="wikitable"
 
! Field
Filmytell therefore seeks to incorporate regional and local audience considerations into its digital distribution model.
! Details
 
|-
==Digital Distribution and Discovery==
| '''Skin Care'''
 
| Skin-care formulations and cosmetic products
Filmytell incorporates digital discovery mechanisms intended to help audiences find content.
|-
 
| '''Dermaceuticals'''
The platform's discovery-oriented approach includes features such as:
| Dermatology-oriented cosmetic and personal-care formulations
 
|-
* Movie trailers
| '''Hair Care'''
* Content recommendations
| Hair-care and scalp-care products
* Language-based categories
|-
* Direct sharing
| '''Personal Care'''
* Digital rental pages
| Personal-care and hygiene products
* Individual movie selection
|-
 
| '''Cosmetics'''
These features allow filmmakers and content owners to promote films digitally while directing audiences toward their respective rental pages.
| Cosmetic formulations for consumer brands
 
|-
Digital discovery consequently forms part of the platform's broader distribution strategy.
| '''OTC Products'''
| Products developed for over-the-counter market segments
|-
| '''Ayurvedic Products'''
| Products for Ayurvedic and natural-product markets
|-
| '''Sun Care'''
| Sunscreens and photoprotection-oriented products
|}


==Content Categories==
The company's product communications have included moisturizers, sunscreens, hair-care formulations and other skin- and dermatology-oriented products.


Filmytell's digital theatre ecosystem extends beyond conventional feature films.
== Associated Brands ==


The platform supports or aims to support several forms of filmed entertainment:
YCL's corporate and professional presence is associated with several brands and product identities.


{| class="wikitable"
{| class="wikitable"
! Content Category
! Brand
! Focus
|-
| '''YAP Bioceuticals'''
| Science-oriented cosmetic and personal-care products
|-
| '''YCL Cosderm'''
| Cosmetics and dermaceutical products
|-
| '''Silkera'''
| Skin-care, hair-care and beauty products
|-
| '''Yapidra'''
| Personal-care and cosmetic products
|-
| '''YAPI'''
| Product and brand identity associated with YCL
|}


| ! Description                                                          |
These brands represent the organization's broader focus on dermatology, skin care, personal care, formulation science and consumer-oriented products.
| ---------------------------------------------------------------------- |
| '''Feature Films'''                                                    |
| Full-length films available through the digital rental model          |
| -                                                                      |
| '''Regional Films'''                                                  |
| Films produced in Indian regional languages                            |
| -                                                                      |
| '''Independent Films'''                                                |
| Films produced outside major studio or mainstream distribution systems |
| -                                                                      |
| '''Web Series'''                                                      |
| Episodic digital entertainment content                                |
| -                                                                      |
| '''Short Films'''                                                      |
| Short-form cinematic productions                                      |
| -                                                                      |
| '''Vertical Dramas'''                                                 |
| Mobile-oriented vertical video storytelling                            |
| -                                                                      |
| '''Documentaries'''                                                    |
| Non-fiction filmed content                                            |
| }                                                                      |


The broader objective is to create additional digital distribution opportunities for emerging filmmakers and creators.
==Quality and Certifications==


==Key Features==
Yap Cosderm Laboratories states that its manufacturing operations are supported by '''GMP, ISO 9001:2015 and Halal''' certifications.


Filmytell's platform model incorporates features intended to serve both filmmakers and viewers.
The company emphasizes quality control, manufacturing practices, formulation standards and compliance with applicable industry requirements.


===Pay-Per-View Rentals===
Its quality-related activities include formulation assessment, testing, stability evaluation and manufacturing controls.


Users can rent individual movies or web series rather than purchasing a monthly subscription.
==Vision==


The model is intended to provide viewers with flexibility in selecting the content they want to watch.
YCL's stated vision is to become an influential manufacturing company in the cosmetic and Ayurvedic industries.


===Producer-Controlled Pricing===
The company aims to develop manufacturing capabilities and products that support the long-term objectives of its clients, brands and associated businesses.


According to the source material, content owners can determine the rental price of their films.
Its broader vision incorporates product innovation, formulation expertise, manufacturing capability and quality-focused product development.


This provides producers with greater flexibility in positioning individual titles within the digital rental marketplace.
==Mission==


===Content Ownership===
The company's mission focuses on developing and manufacturing quality skin-care, hair-care and personal-care hygiene products.


Filmytell's model allows producers to retain ownership of their content while using the platform for digital distribution.
YCL seeks to combine product-development capabilities, manufacturing infrastructure and research expertise to meet the requirements of its clients and the markets they serve.


The platform consequently functions as a distribution and audience-access channel rather than requiring producers to surrender ownership of their productions.
==Corporate Philosophy==


===Offline Viewing===
Yap Cosderm Laboratories describes its organizational culture around scientific thinking, ethical practices, continuous learning, innovation and disciplined execution.


The platform includes an in-app download functionality intended to allow users to watch rented content offline.
The company's professional positioning also emphasizes collaboration, ownership, knowledge sharing and innovation.


===Regional Discovery===
Its philosophy is reflected in the positioning:


Language-based categories are intended to improve the discoverability of regional and language-specific films.
'''“Building Brands. Advancing Science. Improving Lives.”'''


===Gifting===
==Business Model==


Filmytell includes a movie-gifting functionality through which users can rent content for other people.
YCL follows a primarily '''business-to-business (B2B) manufacturing model'''.


===Multi-Platform Access===
Its business model enables cosmetic, pharmaceutical, biotechnology, healthcare and consumer brands to access manufacturing and product-development capabilities through outsourced services.


The platform is designed for access across multiple digital environments, including:
The model includes:
 
* Android
* iOS
* Web
* Android TV
* Google TV
* Samsung TV
* LG TV
* Apple TV
* Amazon Fire TV
 
This multi-device approach is intended to extend digital cinema access beyond smartphones and computers.
 
==Filmytell and Independent Cinema==
 
Independent filmmakers can face challenges associated with limited marketing budgets, restricted theatrical availability and competition for OTT acquisition.
 
Filmytell seeks to provide an additional distribution channel through which completed films can be presented directly to audiences.
 
The platform's rental model provides another potential monetisation route for filmmakers while allowing audiences to discover films outside conventional theatrical and subscription-based environments.
 
Its emphasis on smaller productions and regional cinema forms a central component of its platform positioning.
 
==“Audience is Bhagwan” Philosophy==
 
The phrase '''“Audience is Bhagwan”''' is associated with Nitin Udmale's approach to Filmytell.
 
The philosophy reflects an emphasis on the audience as a central participant in the film-distribution ecosystem.


It connects with the platform's objective of reducing the distance between storytellers and viewers through technology.
* Private-label manufacturing
* Contract manufacturing
* Export
* Research and development
* Formulation development
* Product development
* Stability testing
* Manufacturing support
* Packaging assistance


The philosophy also aligns with Filmytell's stated focus on affordability, accessibility, audience discovery and direct digital engagement.
This approach allows businesses to access specialized manufacturing and formulation infrastructure without establishing their own production facilities.


==Technology and Platform Expansion==
== Product Development Approach ==


Filmytell is being developed as a multi-platform digital entertainment service.
YCL combines research, formulation and manufacturing capabilities to support different stages of product development.
 
The platform's supported or targeted environments include:


{| class="wikitable"
{| class="wikitable"
! Platform
! Stage
 
! Activity
| ! Accessibility            |
|-
| --------------------------- |
| '''Research'''
| '''Android'''               |
| Ingredient and product research
| Mobile application access  |
|-
| -                           |
| '''Formulation'''
| '''iOS'''                   |
| Development and optimization of formulations
| Mobile application access  |
|-
| -                           |
| '''Testing'''
| '''Web'''                   |
| Stability and quality-related testing
| Browser-based access        |
|-
| -                           |
| '''Manufacturing'''
| '''Android TV'''           |
| Production using manufacturing infrastructure
| Connected television access |
|-
| -                           |
| '''Packaging'''
| '''Google TV'''             |
| Packaging and product-development support
| Connected television access |
|-
| -                           |
| '''Brand Support'''
| '''Samsung TV'''            |
| Private-label and client-brand manufacturing
| Smart television access    |
|}
| -                           |
| '''LG TV'''                 |
| Smart television access    |
| -                           |
| '''Apple TV'''              |
| Connected television access |
| -                           |
| '''Amazon Fire TV'''        |
| Streaming-device access    |
| }                           |
 
The long-term concept is to develop a digital theatre ecosystem through which different forms of filmed entertainment can reach audiences without the conventional geographical and distribution barriers associated with physical theatrical releases.
 
==Vision and Mission==
 
Filmytell's broader vision is based on the idea that '''every film deserves an audience and every audience deserves access to cinema regardless of location'''.
 
Its stated objectives include:
 
* Making film distribution more affordable
* Creating direct digital access for filmmakers
* Supporting independent cinema
* Promoting regional-language films
* Reaching Tier-2 and Tier-3 markets
* Reaching rural audiences
* Reducing dependence on traditional distribution models
* Expanding access to digital entertainment
 
The platform seeks to combine digital technology with an understanding of India's diverse consumer markets to create an inclusive digital distribution ecosystem.
 
==Future Outlook==
 
Filmytell's stated long-term ambition is to develop a digital theatre ecosystem for Indian cinema.
 
The platform aims to connect feature films, web series, short films, vertical dramas and other forms of filmed entertainment with audiences across different markets.
 
Its development focuses on increasing accessibility for audiences while creating additional distribution opportunities for filmmakers.
 
Regional cinema and audiences outside India's largest metropolitan areas remain central to the platform's stated development approach.
 
==Business Model==
 
Filmytell follows a primarily '''business-to-consumer (B2C) pay-per-view entertainment model''' while also providing a digital distribution channel for filmmakers and content owners.
 
The model is centred on individual content rentals rather than mandatory monthly subscriptions.
 
Key elements include:


* Pay-per-view movie rentals
This integrated approach allows the company to support brands from initial formulation development through manufacturing and product-support stages.
* Web-series rentals
* Digital film distribution
* Producer-controlled rental pricing
* Content-owner settlements
* Regional content distribution
* Direct audience access
* Multi-platform digital delivery
* Movie gifting


This model is designed to connect content owners and audiences through individual digital transactions.
==Manufacturing Capabilities==


==Digital Cinema and Distribution Model==
The company's manufacturing capabilities cover multiple product categories and production requirements.


Filmytell combines characteristics of digital cinema, online film distribution and pay-per-view entertainment.
Its capabilities include:


The platform differs from a conventional theatrical distribution model because audiences can access content digitally.
* Cosmetic product manufacturing
* Skin-care manufacturing
* Hair-care manufacturing
* Personal-care product manufacturing
* Dermaceutical product development
* OTC product development
* Ayurvedic product development
* Private-label manufacturing
* Contract manufacturing
* Formulation development
* Product customization
* Stability-related testing
* Packaging support


It also differs from a subscription-first OTT model because viewers can select individual titles for rental.
The manufacturing facility in Bawana Industrial Area provides the operational base for these activities.


The resulting model places individual films and audience choice at the centre of the viewing experience.
==Current Activities==


==Significance in Indian Digital Cinema==
Yap Cosderm Laboratories currently operates across the cosmetics, dermaceutical, personal-care, OTC and Ayurvedic product sectors.


Filmytell represents an alternative approach to digital film distribution based on the familiar concept of movie rentals combined with the reach of internet-connected devices.
Its activities include:


Its E-Theatre concept allows audiences to select individual films rather than subscribing to a large catalogue.
* Cosmetic manufacturing
* Dermaceutical product development
* Skin-care manufacturing
* Hair-care manufacturing
* Personal-care product manufacturing
* Ayurvedic product development
* Private-label manufacturing
* Contract manufacturing
* Research and development
* Product formulation
* Stability testing
* Manufacturing support
* Packaging support


At the same time, the platform seeks to give independent filmmakers a direct route to audiences and greater flexibility around content distribution.
The company's manufacturing operations are centred at its facility in Bawana Industrial Area, Delhi.


Its focus on regional cinema, rural audiences, smaller productions and individual rentals forms a central part of its identity.
== Key Information ==
 
==Key Information==


{| class="wikitable"
{| class="wikitable"
! Field
! Field
 
! Details
| ! Details                                                                               |
|-
| ---------------------------------------------------------------------------------------- |
| '''Company Name'''
| '''Brand Name'''                                                                        |
| Yap Cosderm Laboratories Pvt. Ltd.
| Filmytell                                                                                |
|-
| -                                                                                       |
| '''Founded'''
| '''Company Name'''                                                                       |
| 17 February 2022
| Filmytell Private Limited                                                                |
|-
| -                                                                                       |
| '''Founders'''
| '''Founded'''                                                                           |
| Ashish Kumar Dubey & Abhishek Dubey
| Not specified in the source documents                                                    |
|-
| -                                                                                       |
| '''Headquarters / Base'''
| '''Founder'''                                                                           |
| Delhi, India
| Nitin Udmale                                                                            |
|-
| -                                                                                       |
| '''Manufacturing Location'''
| '''Headquarters'''                                                                       |
| Bawana Industrial Area, Delhi
| Not specified in the source documents                                                    |
|-
| -                                                                                       |
| '''Industry'''
| '''Category'''                                                                           |
| Cosmetics, Dermaceuticals, Personal Care, OTC and Ayurvedic Products
| Digital Entertainment & Film Distribution                                                |
|-
| -                                                                                       |
| '''Primary Services'''
| '''Industry'''                                                                           |
| Research and Development, Private-label Manufacturing, Contract Manufacturing and Product Formulation
| Entertainment, Digital Cinema & OTT                                                      |
|-
| -                                                                                       |
| '''Product Focus'''
| '''Business Model'''                                                                     |
| Skin Care, Hair Care, Personal Care, Dermaceuticals, Cosmetics and Ayurvedic Products
| Pay-Per-View Movie and Web Series Rental                                                |
|-
| -                                                                                       |
| '''Associated Brands'''
| '''Platform Type'''                                                                     |
| YAP Bioceuticals, YCL Cosderm, Silkera, Yapidra and YAPI
| E-Theatre / Digital Theatre                                                              |
|-
| -                                                                                        |
| '''Certifications'''
| '''Known For'''                                                                          |
| GMP, ISO 9001:2015 and Halal
| Pay-per-view film rentals, direct digital distribution and regional cinema accessibility |
|-
| -                                                                                       |
| '''Business Model'''
| '''Primary Focus'''                                                                     |
| B2B Manufacturing and Brand Solutions
| Independent, small and mid-budget films and regional cinema                              |
|-
| -                                                                                       |
| '''Facility Size'''
| '''Target Audience'''                                                                   |
| Approximately 5,000 sq. ft.
| Urban, Tier-2, Tier-3 and rural audiences                                                |
|-
| -                                                                                       |
| '''Production Lines'''
| '''Content Supported'''                                                                 |
| 5
| Feature Films, Web Series, Short Films, Vertical Dramas and other filmed content        |
|-
| -                                                                                       |
| '''Official Website'''
| '''Key Concept'''                                                                       |
| https://ycls.in/
| India's Pocket Theatre / E-Theatre                                                      |
|}
| -                                                                                       |
| '''Accessibility'''                                                                     |
| Android, iOS, Web, Android TV, Google TV, Samsung TV, LG TV, Apple TV and Amazon Fire TV |
| -                                                                                       |
| '''Positioning'''                                                                       |
| Affordable, accessible and creator-friendly digital film distribution                    |
| }                                                                                       |


==Tagline and Positioning==
==Tagline and Positioning==


Filmytell's platform concept is associated with the positioning '''“India's Pocket Theatre”'''.
Yap Cosderm Laboratories uses the positioning:


The positioning reflects the company's emphasis on making cinema available through portable and connected digital platforms.
'''“Building Brands. Advancing Science. Improving Lives.”'''


Its broader platform philosophy focuses on affordability, accessibility, regional cinema, independent filmmaking and direct audience engagement.
The positioning reflects the company's stated focus on combining manufacturing capabilities, formulation expertise and research-driven product development to support cosmetics, dermaceutical and personal-care brands.


==Professional and Industry Positioning==
==Professional and Industry Positioning==


Filmytell operates at the intersection of '''digital entertainment, film distribution, online rentals, OTT technology and digital cinema'''.
Yap Cosderm Laboratories operates at the intersection of cosmetics manufacturing, dermaceutical product development, personal care, Ayurvedic products and outsourced manufacturing services.
 
Its pay-per-view model provides an alternative to both conventional theatrical distribution and subscription-first streaming.
 
The platform's primary focus on independent, small- and mid-budget productions also positions it as a digital distribution option for filmmakers seeking alternatives to traditional release pathways.
 
==Audience and Market Reach==
 
Filmytell's target audience extends across India's metropolitan, Tier-2, Tier-3 and rural markets.
 
The platform is designed to support audiences who consume entertainment through smartphones, computers and connected televisions.
 
Its regional-language focus also allows it to address audiences interested in cinema originating from different linguistic and cultural markets within India.


The platform's multi-device strategy further supports access across different forms of digital infrastructure.
Its B2B model enables brands to access formulation, research, manufacturing and packaging capabilities through an integrated service structure.


==Corporate Structure==
The company serves both established and emerging businesses seeking to develop and manufacture products under their own brands.


Filmytell operates through '''Filmytell Private Limited'''.
==Corporate Structure and Brand Ecosystem==


The company developed the Filmytell brand around a digital entertainment and film-distribution model centred on pay-per-view rentals.
The YCL ecosystem includes manufacturing, product-development and consumer-facing brand activities.


The platform combines content distribution, audience discovery, digital rentals and multi-platform accessibility within its E-Theatre framework.
The associated brand portfolio includes '''YAP Bioceuticals, YCL Cosderm, Silkera, Yapidra and YAPI'''.


==Future Development Areas==
Together, these identities represent different aspects of the organization's broader focus on skincare, cosmetics, personal care, dermaceuticals and science-led product development.


The platform's stated development direction includes expanding its digital theatre ecosystem and increasing the availability of filmed entertainment across multiple content categories.
==Vision for Growth==


Potential areas of platform development described in the source material include:
Yap Cosderm Laboratories aims to expand its capabilities in cosmetics, dermaceuticals, personal care and Ayurvedic product manufacturing.


* Expansion of regional-language content
The company seeks to strengthen its formulation, research and manufacturing infrastructure while supporting brands through outsourced product-development and production solutions.
* Growth of independent film distribution
* Wider smart-TV accessibility
* Expansion of digital theatre capabilities
* Increased audience discovery
* Additional opportunities for emerging filmmakers
* Expansion across Tier-2, Tier-3 and rural markets


These areas are aligned with Filmytell's broader objective of creating a digital distribution environment connecting filmmakers and audiences.
Its growth approach combines manufacturing capacity, product innovation, quality-focused processes and long-term partnerships with client brands.


==See Also==
==See Also==


* [[Digital Cinema]]
* [[Cosmetics]]
* [[Indian Cinema]]
* [[Dermaceutical]]
* [[Regional Cinema in India]]
* [[Cosmeceutical]]
* [[Independent Cinema]]
* [[Contract manufacturing]]
* [[OTT Platforms in India]]
* [[Private label]]
* [[Film Distribution]]
* [[Ayurveda]]
* [[Pay-Per-View]]
* [[Skin care]]
* [[Marathi Cinema]]
* [[Hair care]]
* [[Web Series]]
* [[Personal care]]
* [[Digital Entertainment]]
* [[Cosmetics manufacturing]]
* [[Film Distribution Companies in India]]


==References==
==References==


* Filmytell — company and platform information supplied in source materials.
* Yap Cosderm Laboratories Pvt. Ltd. — company information and official website.
* Filmytell — information relating to its E-Theatre, pay-per-view, digital distribution and regional cinema model.
* Yap Cosderm Laboratories — company information relating to manufacturing, research and development, products and services.
* Filmytell — platform information relating to accessibility, content categories and filmmaker services.
* Delhi Department of Drugs Control — cosmetic manufacturing establishment information.
* Nitin Udmale — professional and entrepreneurial profile information supplied in source materials.
* Yap Cosderm Laboratories professional and corporate materials.


==External Links==
==External Links==


* Filmytell — official platform and digital entertainment service.
* [https://ycls.in/ Official website — Yap Cosderm Laboratories]
* Filmytell — information relating to its E-Theatre and pay-per-view model.
* [https://ycls.in/about-us/ About YCL — Yap Cosderm Laboratories]
* [https://ycls.in/reserch/ Research and Development — YCL]
* [https://in.linkedin.com/in/yap-cosderm-laboratories-518a4b23b Yap Cosderm Laboratories on LinkedIn]


[[Category:Digital Entertainment Platforms in India]]
[[Category:Companies established in 2022]]
[[Category:Indian Film Distribution Platforms]]
[[Category:Companies of Delhi]]
[[Category:Indian OTT Platforms]]
[[Category:Cosmetics companies of India]]
[[Category:Pay-Per-View Entertainment Platforms]]
[[Category:Cosmetics manufacturers]]
[[Category:Digital Cinema Platforms]]
[[Category:Personal care companies]]
[[Category:Indian E-Theatre Platforms]]
[[Category:Manufacturing companies of Delhi]]
[[Category:Film Distribution Companies in India]]
[[Category:Indian companies established in 2022]]
[[Category:Regional Cinema Platforms]]
[[Category:Private companies of India]]
[[Category:Independent Film Distribution Platforms]]
[[Category:Cosmetics and Ayurvedic product manufacturers]]
[[Category:Indian Entertainment Startups]]
[[Category:Dermaceutical companies]]
[[Category:Film Distribution]]
[[Category:Contract manufacturers]]
[[Category:Digital Entertainment Companies of India]]
[[Category:Skin care companies]]
[[Category:Indian Digital Cinema]]
[[Category:Hair care companies]]
[[Category:Online Movie Rental Platforms]]
[[Category:Personal care manufacturers]]
[[Category:Indian Entertainment Companies]]
[[Category:Indian manufacturing companies]]
[[Category:Beauty companies of India]]
[[Category:Ayurvedic product manufacturers]]
[[Category:Cosmetic formulation companies]]

Latest revision as of 06:47, 16 September 2026


Yap Cosderm Laboratories Pvt. Ltd. (YCL) is an Indian cosmetics, dermaceutical, personal-care and Ayurvedic product manufacturing company based in Delhi, India. Established on 17 February 2022, the company provides private-label manufacturing, contract manufacturing, research and development, product formulation and product-development services.

YCL specializes in the development and manufacture of skin-care, hair-care, personal-care, dermaceutical, cosmetic, over-the-counter (OTC) and Ayurvedic products. Its manufacturing and research and development operations are located in the Bawana Industrial Area of Delhi.

The company works primarily with pharmaceutical, biotechnology, consumer and emerging brands seeking outsourced product development and manufacturing solutions. Its activities combine formulation development, research, manufacturing infrastructure, quality-related processes and product-support services.

History

Yap Cosderm Laboratories was established in 2022 by Ashish Kumar Dubey and Abhishek Dubey as part of a broader business ecosystem focused on cosmetics, skincare, dermaceuticals, personal care and related product categories.

The company's development followed the expansion of associated ventures and brands operating across science-oriented skincare, personal care and beauty products.

2016 — YAP Bioceuticals

YAP Bioceuticals was established with a focus on combining scientific thinking, dermatological insights and ingredient-based product development with everyday skincare requirements.

The venture was built around formulation science and the needs observed within the dermatology and skincare ecosystem.

Over time, YAP Bioceuticals developed a portfolio of specialized formulations and contributed to the broader product-development capabilities associated with the YCL ecosystem.

2017 — Silkera

Silkera was introduced as a premium skincare proposition combining formulation-focused product development, personal care and modern beauty concepts.

The brand focused on skincare, hair care and related beauty applications.

2017 — Yapidra

Yapidra was developed as a specialized skincare and dermaceutical-oriented vertical within the broader YCL ecosystem.

The initiative contributed to the organization's expanding portfolio of targeted personal-care and cosmetic solutions.

2022 — YAPI

YAPI was introduced as a contemporary division within the organization's broader healthcare, skincare and personal-care vision.

The division strengthened the group's multi-brand and multi-divisional structure.

2022 — Yap Cosderm Laboratories

The establishment of Yap Cosderm Laboratories Pvt. Ltd. marked an important stage in the development of the organization's manufacturing and product-development capabilities.

With GMP- and ISO-supported infrastructure, the company expanded its capabilities in formulation development, manufacturing, quality processes and product creation.

The establishment of YCL also provided a corporate manufacturing platform through which associated brands and external clients could access product-development and manufacturing services.

Founders

Yap Cosderm Laboratories was founded by Ashish Kumar Dubey and Abhishek Dubey.

The founders established the company with the objective of providing integrated manufacturing and product-development solutions to businesses operating in cosmetics, dermaceuticals, personal care, OTC and Ayurvedic product segments.

Their business approach combines manufacturing capabilities with formulation development, research and development, brand support and outsourced production services.

Introduction and Business Focus

Yap Cosderm Laboratories provides manufacturing and private-label solutions to established and emerging brands.

The company works with businesses seeking to develop products according to specific formulation, quality, packaging and market requirements.

Its business activities include:

  • Research and development
  • Cosmetic formulation development
  • Private-label manufacturing
  • Contract manufacturing
  • Product development
  • Ingredient research
  • Quality and stability-related testing
  • Manufacturing support
  • Packaging and product-development assistance
  • Ayurvedic product development
  • OTC product development

YCL positions its operations around science-driven product development, formulation expertise, manufacturing infrastructure and quality-focused production.

Services

Yap Cosderm Laboratories provides a range of product-development and manufacturing services.

Its principal services include:

  • Research and development
  • Private-label manufacturing
  • Contract manufacturing
  • Cosmetic formulation development
  • Product development
  • Ingredient research
  • Quality and stability testing
  • Manufacturing support
  • Packaging support
  • Brand-development support

Research and Development

YCL's research and development activities include formulation development, ingredient research, cosmetic chemistry, analytical techniques, dosage forms, packaging considerations and quality standards.

The company's R&D activities are intended to support the development and optimization of formulations while addressing product, ingredient and manufacturing-related requirements.

Its research activities also support the development of new cosmetic, dermaceutical, personal-care, OTC and Ayurvedic product concepts.

Private-label Manufacturing

YCL provides private-label manufacturing services for businesses that wish to market products under their own brand names.

The company develops and manufactures products according to client requirements and provides manufacturing support for businesses seeking to outsource production.

Private-label solutions can include formulation development, manufacturing, packaging assistance and related product-development support.

Contract Manufacturing

Yap Cosderm Laboratories provides contract manufacturing services for cosmetic, dermaceutical, personal-care and related product categories.

The model enables established and emerging brands to access manufacturing infrastructure and production capabilities without establishing their own manufacturing facilities.

Manufacturing and Infrastructure

YCL's manufacturing facility is located in the Bawana Industrial Area of Delhi.

According to company-provided information, the manufacturing unit covers approximately 5,000 square feet and contains five production lines.

The facility incorporates research and development and stability-testing capabilities. The company also maintains associations with government-approved laboratories for microbiological testing.

The Delhi Department of Drugs Control lists Yap Cosderm Laboratories Pvt. Ltd. among cosmetic manufacturing establishments in the Bawana Industrial Area.

Product Categories

Yap Cosderm Laboratories works across multiple cosmetics, dermaceutical, personal-care and related product categories.

Field Details
Skin Care Skin-care formulations and cosmetic products
Dermaceuticals Dermatology-oriented cosmetic and personal-care formulations
Hair Care Hair-care and scalp-care products
Personal Care Personal-care and hygiene products
Cosmetics Cosmetic formulations for consumer brands
OTC Products Products developed for over-the-counter market segments
Ayurvedic Products Products for Ayurvedic and natural-product markets
Sun Care Sunscreens and photoprotection-oriented products

The company's product communications have included moisturizers, sunscreens, hair-care formulations and other skin- and dermatology-oriented products.

Associated Brands

YCL's corporate and professional presence is associated with several brands and product identities.

Brand Focus
YAP Bioceuticals Science-oriented cosmetic and personal-care products
YCL Cosderm Cosmetics and dermaceutical products
Silkera Skin-care, hair-care and beauty products
Yapidra Personal-care and cosmetic products
YAPI Product and brand identity associated with YCL

These brands represent the organization's broader focus on dermatology, skin care, personal care, formulation science and consumer-oriented products.

Quality and Certifications

Yap Cosderm Laboratories states that its manufacturing operations are supported by GMP, ISO 9001:2015 and Halal certifications.

The company emphasizes quality control, manufacturing practices, formulation standards and compliance with applicable industry requirements.

Its quality-related activities include formulation assessment, testing, stability evaluation and manufacturing controls.

Vision

YCL's stated vision is to become an influential manufacturing company in the cosmetic and Ayurvedic industries.

The company aims to develop manufacturing capabilities and products that support the long-term objectives of its clients, brands and associated businesses.

Its broader vision incorporates product innovation, formulation expertise, manufacturing capability and quality-focused product development.

Mission

The company's mission focuses on developing and manufacturing quality skin-care, hair-care and personal-care hygiene products.

YCL seeks to combine product-development capabilities, manufacturing infrastructure and research expertise to meet the requirements of its clients and the markets they serve.

Corporate Philosophy

Yap Cosderm Laboratories describes its organizational culture around scientific thinking, ethical practices, continuous learning, innovation and disciplined execution.

The company's professional positioning also emphasizes collaboration, ownership, knowledge sharing and innovation.

Its philosophy is reflected in the positioning:

“Building Brands. Advancing Science. Improving Lives.”

Business Model

YCL follows a primarily business-to-business (B2B) manufacturing model.

Its business model enables cosmetic, pharmaceutical, biotechnology, healthcare and consumer brands to access manufacturing and product-development capabilities through outsourced services.

The model includes:

  • Private-label manufacturing
  • Contract manufacturing
  • Export
  • Research and development
  • Formulation development
  • Product development
  • Stability testing
  • Manufacturing support
  • Packaging assistance

This approach allows businesses to access specialized manufacturing and formulation infrastructure without establishing their own production facilities.

Product Development Approach

YCL combines research, formulation and manufacturing capabilities to support different stages of product development.

Stage Activity
Research Ingredient and product research
Formulation Development and optimization of formulations
Testing Stability and quality-related testing
Manufacturing Production using manufacturing infrastructure
Packaging Packaging and product-development support
Brand Support Private-label and client-brand manufacturing

This integrated approach allows the company to support brands from initial formulation development through manufacturing and product-support stages.

Manufacturing Capabilities

The company's manufacturing capabilities cover multiple product categories and production requirements.

Its capabilities include:

  • Cosmetic product manufacturing
  • Skin-care manufacturing
  • Hair-care manufacturing
  • Personal-care product manufacturing
  • Dermaceutical product development
  • OTC product development
  • Ayurvedic product development
  • Private-label manufacturing
  • Contract manufacturing
  • Formulation development
  • Product customization
  • Stability-related testing
  • Packaging support

The manufacturing facility in Bawana Industrial Area provides the operational base for these activities.

Current Activities

Yap Cosderm Laboratories currently operates across the cosmetics, dermaceutical, personal-care, OTC and Ayurvedic product sectors.

Its activities include:

  • Cosmetic manufacturing
  • Dermaceutical product development
  • Skin-care manufacturing
  • Hair-care manufacturing
  • Personal-care product manufacturing
  • Ayurvedic product development
  • Private-label manufacturing
  • Contract manufacturing
  • Research and development
  • Product formulation
  • Stability testing
  • Manufacturing support
  • Packaging support

The company's manufacturing operations are centred at its facility in Bawana Industrial Area, Delhi.

Key Information

Field Details
Company Name Yap Cosderm Laboratories Pvt. Ltd.
Founded 17 February 2022
Founders Ashish Kumar Dubey & Abhishek Dubey
Headquarters / Base Delhi, India
Manufacturing Location Bawana Industrial Area, Delhi
Industry Cosmetics, Dermaceuticals, Personal Care, OTC and Ayurvedic Products
Primary Services Research and Development, Private-label Manufacturing, Contract Manufacturing and Product Formulation
Product Focus Skin Care, Hair Care, Personal Care, Dermaceuticals, Cosmetics and Ayurvedic Products
Associated Brands YAP Bioceuticals, YCL Cosderm, Silkera, Yapidra and YAPI
Certifications GMP, ISO 9001:2015 and Halal
Business Model B2B Manufacturing and Brand Solutions
Facility Size Approximately 5,000 sq. ft.
Production Lines 5
Official Website https://ycls.in/

Tagline and Positioning

Yap Cosderm Laboratories uses the positioning:

“Building Brands. Advancing Science. Improving Lives.”

The positioning reflects the company's stated focus on combining manufacturing capabilities, formulation expertise and research-driven product development to support cosmetics, dermaceutical and personal-care brands.

Professional and Industry Positioning

Yap Cosderm Laboratories operates at the intersection of cosmetics manufacturing, dermaceutical product development, personal care, Ayurvedic products and outsourced manufacturing services.

Its B2B model enables brands to access formulation, research, manufacturing and packaging capabilities through an integrated service structure.

The company serves both established and emerging businesses seeking to develop and manufacture products under their own brands.

Corporate Structure and Brand Ecosystem

The YCL ecosystem includes manufacturing, product-development and consumer-facing brand activities.

The associated brand portfolio includes YAP Bioceuticals, YCL Cosderm, Silkera, Yapidra and YAPI.

Together, these identities represent different aspects of the organization's broader focus on skincare, cosmetics, personal care, dermaceuticals and science-led product development.

Vision for Growth

Yap Cosderm Laboratories aims to expand its capabilities in cosmetics, dermaceuticals, personal care and Ayurvedic product manufacturing.

The company seeks to strengthen its formulation, research and manufacturing infrastructure while supporting brands through outsourced product-development and production solutions.

Its growth approach combines manufacturing capacity, product innovation, quality-focused processes and long-term partnerships with client brands.

See Also

References

  • Yap Cosderm Laboratories Pvt. Ltd. — company information and official website.
  • Yap Cosderm Laboratories — company information relating to manufacturing, research and development, products and services.
  • Delhi Department of Drugs Control — cosmetic manufacturing establishment information.
  • Yap Cosderm Laboratories professional and corporate materials.

External Links

Retrieved from ‘https://en.wikiflux.org/wiki/index.php?title=Yap_Cosderm_Laboratories&oldid=8306’