Samantha Guillen

Samantha Guillen
Born	New Rochelle, New York, U.S.
Nationality	American
Profession	Entrepreneur Branding Expert Digital Marketing Consultant
Notable Works	Collaborations with high-profile luxury brands
Known For	Founder and CEO of Luxecoast Media
Awards & Recognition	National Girls Inc. Scholarship
Website	Girls Inc. Free a Girl New York Junior League

Samantha Guillen, born and raised in New Rochelle, NY to immigrant parents from Latin America. From a young age, she has always had a natural curiosity and drive. She learned to read at just three years old and, by 17, was awarded a national Girls Inc. scholarship for her academic achievements and resilience. Her passion for business, creativity, and brand storytelling led her to pursue a degree in big data science and marketing, where she gained invaluable insights into brand development and strategy. This foundation has propelled her career in luxury and lifestyle branding, where her commitment to excellence and innovation continues to shine.

Career

Samantha Guillen is the founder and CEO of Luxecoast Media, a boutique digital marketing and branding agency headquartered in Manhattan, New York. Luxecoast Media specializes in the luxury sector, offering high-profile clients comprehensive branding, digital marketing, and audience engagement strategies. Known for her refined and strategic approach to luxury branding, Guillen has become a trusted consultant in the global luxury space, merging classic branding methods with modern digital solutions to connect with audiences in meaningful ways.

Through Luxecoast Media, Guillen has collaborated with an array of renowned brands in fashion, lifestyle, and hospitality, earning a reputation for excellence in the luxury market. Her expertise and commitment to quality have positioned Luxecoast Media as a prominent agency for high-end brand development and strategic growth. Outside of her role at Luxecoast, Guillen is also recognized as an advisor on luxury branding trends, digital transformation, and lifestyle market strategies.

Philanthropy and Volunteer Work

In addition to her professional achievements, Guillen is actively involved in philanthropy and volunteer work, focusing on social causes, particularly those supporting Latina and children’s rights. She is an active member of Girls Inc., where she mentors young girls and the New York Junior League. She is an advocate for Free a Girl, an international nonprofit organization focused on rescuing children from sexual exploitation and providing them with safe housing, education, and therapeutic support. Her philanthropic involvement includes participation in high-profile charity events, such as AMFAR, UNICEF, the Central Park Conservancy Gala and the Best Buddies Miami Gala, where she promotes causes related to empathy, inclusivity, and social justice. Guillen’s presence at these events underscores her commitment to using her platform for advocacy and positive change.

Personal Life

Samantha Guillen currently resides in Manhattan, New York. While she actively engages in her professional and charitable endeavors, she is known for keeping her personal life private, choosing to focus her public image on her branding expertise and advocacy work.

Media References

• "Samantha Guillen’s Evening at the Central Park Conservancy Gala Presented by Harry Winston," The Inscriber Magazine (link)
• "Samantha Guillen Shines in Elegance at Best Buddies 2023 Miami Gala, Advocating for Inclusivity and Empathy," Vents Magazine (link)
• "Samantha Guillen: A Digital Maven’s Soiree with Bulgari x Feadship at St. Barths Ocean Club," Fab World Today (link)

External Links

• Instagram - Samantha Guillen
• Luxecoast Media - Official Website